Wildcat Elixir, is targeted at men from the ages of forty to mid sixties. Our statistics show that within our target group those who are most interested and are able to afford our product live in and around major metropolitan areas. We have assigned 50 representatives to each of the greater Boston, New York, Chicago, Atlanta, San Francisco and Los Angeles areas. These representatives make visits to private practitioners, hospitals, and pharmacies. We predominantly market to larger pharmacies that include CVS©, Safeway©, Longs Drug©, Wal Mart© and Walgreen's©. In the pharmacies and private practitioners' offices we distribute free pens, stationary and magnets with our product logo on them. In our most focused areas our representatives give free trial samples to practitioners' offices. We also place ads in magazines that are most popular to our target groups which include Sports Illustrated©, Playboy©, ESPN The Magazine©, Maxim© and Men's Health©, just to list a few. Additionally, we have made commercials that will air during prime time television and popular/highly promoted sporting events. We at Dana Bioceuticals are confident that these marketing strategies will result in a high demand for Wildcat Elixir.